branding

June 2, 2011

The Real World Telephone Game

Walking home I passed two young professionals talking about the website LinkedIn. One lady said, “I don’t get it.” The other lady responded, “LinkedIn is your […]
September 2, 2010

An Inspiring Lesson in Branding from Steve Jobs [VIDEO]

"The diary industry tried for 20 years to convince you that milk was good for you and the sales went down. Then they tried "Got Milk" […]